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EYES

It's all in the eyes. And the possibilities are endless. Demure daytime looks. Deep drama night moves. Subtle lines and definition, smokey vibes, custom brow looks, classic tones or a shot of colour. Eyeshadow and eyeshadow primers, eyeliner, brows, and mascara collections designed to transform your look in the blink of an eye.

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FULL FAN EFFECT

Our fans can’t stop talking about our award-winning Lash Sensational Classic mascara. The unique formula and exclusive fanning brush lets you reveal layers upon layers of sensational lashes

TAKE YOUR BIG SHOT

Keep your eyes on the prize and kick major lash with new Colossal Big Shot mascara. It only takes one dip for fully-loaded lashes with root-to-tip volume.
BROWSE BY
  • Brow
    • All
    • Blendable
    • Brow Drama®
    • Define-A-Brow®
    • Defining
    • Eyestudio®
    • Filling
    • Foam
    • Gel
    • Highlighting
    • Light
    • Loose Powder
    • Natural
    • Pearl
    • Pencil
    • Pomade
    • Powder
    • Sculpting
    • Setting
    • Shaping
    • Stick
    • Waterproof
  • Eyeshadow
    • All
    • Blendable
    • Cream
    • Expert Wear®
    • Eyestudio®
    • Eyestudio® ColorTattoo®
    • Fast Drying
    • High Shine
    • Highlighting
    • Illuminating
    • Liquid
    • Long Wearing
    • Master Prime®
    • Matte
    • Metallic
    • Natural
    • Pearl
    • Pressed Shadow
    • Priming
    • Satin
    • Sheer
    • Shimmer
    • Stick
    • The Blushed Nudes®
    • The Nudes
    • The Rock Nudes™
    • Waterproof
  • Eyeliner
    • All
    • Blendable
    • Color Show®
    • Colour
    • Cream
    • Defining
    • Eyestudio®
    • Gel
    • Glossy
    • Line Express®
    • Line Stiletto®
    • Liquid
    • Long Wearing
    • Master Prime®
    • Matte
    • Metallic
    • Natural
    • Pencil
    • Shimmer
    • Smudge Proof
    • Unstoppable®
    • Waterproof
  • Mascara
    • All
    • Curling
    • Define
    • Defining
    • Fast Drying
    • Filling
    • Great Lash®
    • Illegal Length®
    • Lash Enhancing
    • Lash Sensational®
    • Lash Stiletto®
    • Lengthening
    • Liquid
    • Long Wearing
    • Mattifying
    • Moisturizing
    • Pearl
    • Plumping
    • Sculpting
    • Shaping
    • Smudge Proof
    • The Falsies®
    • Volum' Express®
    • Volum' Express® The Colossal
    • Volumizing
    • Washable
    • Waterproof
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MEET BROW PLAY

Ready to up your brow game? Maybelline Brow Play Studio is our first digital brow tool to help you try on, play, and discover your best brows. Upload your photo now!

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