Instant Age Rewind® Eraser Treatment Makeup
Instant Age Rewind®
Instant Age Rewind® Eraser Treatment Makeup
Instantly erases lines and creases! $ 17.99
Instant Age Rewind®
Instant Age Rewind® Eraser Treatment Makeup
Instantly erases lines and creases! $ 17.99
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Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.
Review Highlights
Average rating for this product: 4.1 out of 5 stars
Rating Distribution(699 reviews)
400 reviews with 5 star rating.
148 reviews with 4 star rating.
61 reviews with 3 star rating.
32 reviews with 2 star rating.
58 reviews with 1 star rating.
100 out of 168 (60%) of reviewers would recommend this product to a friend.
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1 to 8 of 687 Reviews
1 – 8 of 687 Reviews
Most Recent
sillywife
Review1
Votes0
Age65 or over
3 out of 5 stars.
Sad my color is gone......
sillywife
7 days ago
I am sad that my "perfect" shade of "Pure Beige" #250 Eraser/Rewind, has been discontinued. Now I don't know the correct name or # to replace it with :(
Originally posted on maybelline.com
Response from maybelline.com:
7 days ago
Consumer Care Center
Hello! We completely understand how heartbreaking it is when your perfect, holy grail shade like Pure Beige is discontinued, and we are so sorry for the disappointment of having to start the search all over again. While we don't have an exact matching shade to recommend, we warmly invite you to explore the other options currently available in our lineup, and we also suggest checking out our other amazing complexion products across Maybelline to discover a new favorite that fits your skin goals. We truly hope you find a new favorite match that makes you feel absolutely sensational! XO
MJ214
New York
Review1
Votes0
Age25 to 34
GenderFemale
SKIN TONE:Medium Deep
EYE COLOR:Brown
HAIR COLOUR:Dark Brown
5 out of 5 stars.
Love it but worried it might be discontinued
MJ214
4 months ago
Love it , goes on smooth does not cause irritation and does not separate throughout the day , the sponge is easy to come off , I use it without the sponge and use a foundation brush , worried it might be discontinued all the ones I buy have a expiration date of Feb 2026 , but can’t find anything online on weather it is discontinued or not
Yes, I recommend this product.
Originally posted on maybelline.com
GiaMarie2863
Colorado
Review1
Votes0
Age55 to 64
GenderFemale
SKIN TONE:Medium
EYE COLOR:Brown
HAIR COLOUR:Black
2 out of 5 stars.
Maybelline erase erase this product out of your th
GiaMarie2863
4 months ago
I'm going to bet that a man invented the application process with this product! It's taking me an hour twisting and twisting to get absolutely nothing on the cheap sponge yeah no germs get on it because nothing is on it! 1,000% disappointed and I will never recommend this to anybody. Unless you enjoyed getting a hammer and breaking the bottle open to get your product out this is for you!
No, I do not recommend this product.
Originally posted on maybelline.com
Response from maybelline.com:
4 months ago
Consumer Care Center
We are so incredibly sorry for the frustration! We know how annoying it is when you're ready to use a new product and the applicator just won't cooperate.
Pro-tip: On the first use, it can sometimes take up to 30–40 full turns to get the product to saturate the sponge. However, if you've been twisting for that long and still see nothing, it sounds like you may have a defective unit. We definitely don't want you reaching for a hammer!
Please reach out to our consumer care team so we can make this right for you. Your feedback on the packaging is very important to us.
11dogs
Review1
Votes0
Age55 to 64
5 out of 5 stars.
Amazing
11dogs
5 months ago
First time in my 63 years that I have found a color that works. I love the smooth application and natural finish.
Originally posted on maybelline.com
apsalomone
Buenos aires, Argentina
Review1
Votes0
Age35 to 44
GenderFemale
SKIN TONE:Light
EYE COLOR:Brown
HAIR COLOUR:Black
5 out of 5 stars.
Easy to use
apsalomone
6 months ago
I love it. It leaves a smooth, natural finish. Ideal for dry or mature skin.
Yes, I recommend this product.
Originally posted on maybelline.com
Bolton ontario
Review1
Votes1
Age65 or over
SKIN TONE:Medium
EYE COLOR:Brown
HAIR COLOUR:Grey
5 out of 5 stars.
Great coverage
8 months ago
I’ve been using this for about 6 years now and love the coverage I get but lately I can’t find my colour Creamy Natural; I hope you haven’t discontinued it!
Yes, I recommend this product.
Helpful?
JDCactus
Review1
Votes0
Age65 or over
4 out of 5 stars.
Love it, if you can get into the bottle!
JDCactus
8 months ago
Wonderful product, Can't you come up with a better container that is not so difficult to open or get the heat sealed plastic wrap off the tip? Very frustrating and seems you could solve this easily with a different packaging tweak. PLEASE!
Originally posted on maybelline.com
Red Deer, Alberta
Review1
Votes0
Age55 to 64
SKIN TONE:Light Medium
EYE COLOR:Green
HAIR COLOUR:Blonde
3 out of 5 stars.
Love the foundation, hate the sponge applicator
8 months ago
I love this foundation. Great coverage & it gives my skin a nice glow and is great for hiding my dark circles and imperfections. I haven't tried this new formula yet; hoping that it hasn't changed too much. I will update my review once I've given it some time
I would give it 5 stars, but not a fan of the sponge applicator. It doesn't always work, sometimes the sponge starts coming apart
, and there's always some product at the bottom of the bottle that is wasted. A pump applicator or even just a straight up screw cap would make much more sense. I've recommended this to a few friends and they always tell me that they like it and would switch brands, but they hate the applicator.
Yes, I recommend this product.
Helpful?
Response from Maybelline New York Canada:
8 months ago
BEC
Thank you for your feedback on our Instant Age Rewind®. We are sorry to hear that you were not able to properly enjoy your product because of the difficulties with the applicator sponge. It is only through feedback from loyal customers that we can continue to improve our products. We will be sure to forward your comments to our team for review.
1 – 8 of 687 Reviews
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9 to 38 of 687 Reviews
9 – 38 of 687 Reviews
Most Recent
AaCc
Review1
Votes0
Age45 to 54
3 out of 5 stars.
Lose the sponge
AaCc
9 months ago
I wish this product was available in a regular bottle. Coverage is great. Shade is perfect. Applicator is gross. It sucks up so much product and it seems very unsanitary to have a damp sponge full of yesterday’s makeup rubbing on your face. I’m now using the product without the sponge. It works fine, but getting it out is a bit awkward.
Originally posted on maybelline.com
Suzie D
Athens Ga
Review1
Votes0
Age45 to 54
GenderFemale
SKIN TONE:Medium
EYE COLOR:Brown
HAIR COLOUR:Grey
1 out of 5 stars.
Weak dispensation and sharp applicator tip
Suzie D
9 months ago
The applicator does not dispense much product at all and has a sharp tip inside. If I press harder to release the product I damage the already dark area under my eyes.
No, I do not recommend this product.
Originally posted on maybelline.com
JNay
Tennessee
Review1
Votes0
Age65 or over
GenderFemale
SKIN TONE:Light Medium
EYE COLOR:Blue
HAIR COLOUR:Light Brown
1 out of 5 stars.
Horrible Applicator!!!
JNay
10 months ago
This has been my favorite makeup for several years. However the last 5 - 6 bottles I've purchased the makeup comes out all over and around the bottle, making a horrible mess. So much product and my money is wasted!! I've kept hoping for a fix, but now I'm going to have to go elsewhere. ;-(
No, I do not recommend this product.
Originally posted on maybelline.com
Peeka
Hill Country of TX
Review1
Votes0
Age65 or over
GenderFemale
SKIN TONE:Light Medium
EYE COLOR:Blue
HAIR COLOUR:Grey
1 out of 5 stars.
Not happy
Peeka
a year ago
Purchased this product (concealer and makeup) - put it on in the morning. Removed makeup, using my normal products, went to bed. By 11:40 I was awake, with my face burning and bright red. Applied cold compresses and was still painful. Dug around in the 1st aid kit & found some Benadryl ointment, which helped somewhat, but I'm still very uncomfortable 24 hours later.
No, I do not recommend this product.
Originally posted on maybelline.com
BeckyK
Review1
Votes0
Age55 to 64
2 out of 5 stars.
Love it but hate manufacturing defects
BeckyK
a year ago
I LOVE this product but not the manufacturing design. The last 2 times I have purchased this the twist mechanism has stopped working with in a few days of purchase. It’s not super expensive makeup but I still paid for it and want to get my money’s worth. First time I took the time needed to return it, this time I cut it open and using different sponge to apply. I’m switching to easier product. I don’t like wasting my hard earned money.
Originally posted on maybelline.com
jessicac661_6931
Review1
Votes0
4 out of 5 stars.
Great coverage and looks like skin!
jessicac661_6931
a year ago
[This review was collected as part of a promotion.] Maybelline always has amazing products. It’s medium to full coverage build and it looks like skin! The finish is satin and it’s moisturizing. The shade I got is more yellow than my skin tone but I’d definitely purchase this product in my shade!
Originally posted on influenster.com
momofcinco_1070
Review1
Votes0
5 out of 5 stars.
Great coverage!
momofcinco_1070
a year ago
[This review was collected as part of a promotion.] The coverage is everything you want when searching for makeup. I wouldn’t suggest using it to blend, have a separate tool! No scent but wish it did have one. The finish was everything I wanted and the packaging is so convenient. Many shades!
Originally posted on influenster.com
clara10
Review1
Votes0
Age65 or over
2 out of 5 stars.
Quality contro very poor
clara10
a year ago
the last 2 bottles of this instant age rewind was of poor quality. Have used it for a long time but lately the sponge applicator is separating from the top of the bottle. Makeup oozes from gap between the sponge and the bottle making it impossible to use without making a mess. very disappointed with it.
Originally posted on maybelline.com
Response from maybelline.com:
a year ago
Consumer Care Center
Hello! We are sorry to hear about the experience you had with Instant Age Rewind Eraser Treatment Makeup. We would like to speak with you directly about it. Please give us a call at 877-456-5287, 9:00 am - 5:30 pm ET for assistance and provide the reference #39736489. It would be helpful if you could have the product available when you call. Looking forward to speaking with you.
Ellen130
Wanatah, Indiana
Review1
Votes0
Age65 or over
GenderFemale
SKIN TONE:Light
EYE COLOR:Hazel
HAIR COLOUR:Blonde
3 out of 5 stars.
Twist up applicator doesn't always work right
Ellen130
a year ago
I love this makeup, but once again very disappointed due to the twist up mechanism not working. This is the 3rd time I have had a brand new package not work. I will probably break into the bottle and use a sponge to apply. Seriously considering trying a new brand.
No, I do not recommend this product.
Originally posted on maybelline.com
Response from maybelline.com:
a year ago
Consumer Care Center
Hello! We are sorry to hear about the experience you had with Instant Age Rewind Eraser Treatment Makeup. We would like to speak with you directly about it. Please give us a call at 877-456-5287, 9:00 am - 5:30 pm ET for assistance and provide the reference #39535059. It would be helpful if you could have the product available when you call. Looking forward to speaking with you.
Kitty Lee
New Jersey
Review1
Votes0
Age35 to 44
GenderFemale
SKIN TONE:Light
EYE COLOR:Green
HAIR COLOUR:Blonde
1 out of 5 stars.
Go back to the original bottle!
Kitty Lee
a year ago
I wish they would go back to their original bottle. Ever time this sponge is leaking or the product doesn't comes out. It's also unsanitary to use this sponge over and over without being able to clean it.
Originally posted on maybelline.com
Response from maybelline.com:
a year ago
Consumer Care Center
Hello Kitty Lee! Thank you so much for sharing your experience with our Instant Age Rewind Eraser Treatment Makeup. We appreciate your feedback and will be passing along your comments to the team! We hope you continue exploring our brand!
JoannT
Also Viejo CA
Review1
Votes0
Age65 or over
GenderFemale
SKIN TONE:Light Medium
EYE COLOR:Hazel
HAIR COLOUR:Medium Brown
1 out of 5 stars.
Wish I could use, but not for me
JoannT
a year ago
I really wanted to like this since I used it in the past. Issue is with spongy applicator. I twist and turn the top but never see product. I feel like I'm spreading old product on my skin. Is this available without that spongy thing?
No, I do not recommend this product.
Originally posted on maybelline.com
Response from maybelline.com:
a year ago
Consumer Care Center
Hi there! Thank you for reaching out about our Instant Age Rewind. We are sorry to hear about your experience and would like to make things right. Please give our team a call at 800-944-0730 M-F 9:00 am – 5:30 pm ET. Please provide reference #38103763. We look forward to hearing from you soon!
Hope Noelle
Rhode Island
Review1
Votes0
Age45 to 54
GenderFemale
SKIN TONE:Light Medium
EYE COLOR:Brown
HAIR COLOUR:Red/Auburn
4 out of 5 stars.
Great product
Hope Noelle
a year ago
This product feels great on my skin, the color matches perfectly, the applicator makes for easy and clean application.
Originally posted on maybelline.com
Melle Mel
Review1
Votes0
Age45 to 54
1 out of 5 stars.
Poor packaging, cannot use
Melle Mel
a year ago
I wish I could review how the product works but NOTHING COMES OUT OF THE TUBE. There are countless topics on this on the internet, so I'm not the only one. I'm returning it. Poor packaging!
Originally posted on maybelline.com
Response from maybelline.com:
a year ago
Consumer Care Center
Hey there! We are so sorry to hear about your experience with our Instant Age Rewind Eraser Treatment Foundation. Please give us a call at 1-800-944-0730 M-F 9:00 am – 5:30 pm ET and provide this reference number: 37813709. We look forward to speaking with you!
kaitlintib
Review1
Votes0
5 out of 5 stars.
Fantastic Coverage
kaitlintib
a year ago
[This review was collected as part of a promotion.] This product has amazing coverage! I didn’t realize how well this would work, but a little product goes a longgggg way! I highly recommend this, especially with the different applicator.
Originally posted on influenster.com
virginiac15
Review1
Votes0
5 out of 5 stars.
Great applicator!
virginiac15
a year ago
[This review was collected as part of a promotion.] The color was a bit dark for me but I love the applicator and used it with my usual foundation. Smooth application and the formula helped cover pores.
Originally posted on influenster.com
Olives
Review1
Votes0
Age25 to 34
5 out of 5 stars.
Perfect coverage for a natural girly
Olives
a year ago
I’m not completely sure this is a Foundation. But it’s the BEST TINTED MOISTURIZER I’VE EVER TRIED. I love a light coverage and skin loving ingredients. I really hate covering my freckles but I get so red around my lips. So this is so effect for me🫶🙏✨
Originally posted on maybelline.com
Kimmy1976
Review1
Votes0
Age45 to 54
4 out of 5 stars.
Gratefully appreciated...
Kimmy1976
a year ago
I have been wearing cosmetics faithfully for over 25yrs...
I am currently 49yrs old & let's just say that maturing skin & crow's feet are my archrivals.
Thank goodness...i have discovered the Maybelline Instant Age Rewind my skin looks flawless & smooth which appears youthful.
Originally posted on maybelline.com
Nemo78
Review1
Votes0
Age25 to 34
SKIN TONE:Light Medium
EYE COLOR:Brown
HAIR COLOUR:Dark Brown
4 out of 5 stars.
Ok ok, Maybelline I see u
Nemo78
a year ago
Texture is good, claims about the product are so slayy and truee. Made my skin look fab and lastly price is in unbeatable 😍💖💯💅
Yes, I recommend this product.
Originally posted on maybelline.com
Marilynmaxine
Hope Hull, Alabama
Review1
Votes0
Age65 or over
GenderFemale
SKIN TONE:Light Medium
EYE COLOR:Green
HAIR COLOUR:Light Brown
1 out of 5 stars.
Wasted make-up
Marilynmaxine
a year ago
Theapplicatir works great but when you think it is empty, you can turn it upside down and 1/4 inch of make up not being picked up..I broke into mine and I have enough make-up for several days..if you didn't look you would instantly go buy another.
No, I do not recommend this product.
Originally posted on maybelline.com
Response from maybelline.com:
a year ago
Consumer Care Center
Hi there. Thank you for reaching out about our Instant Age Rewind®. We are happy to hear that the applicator works great. We appreciate your feedback and will be sharing it with our team. We hope you continue to use our products with great success.
Anonymous
Review1
Votes0
5 out of 5 stars.
It’s just a perfect foundation you needed in your life!
Anonymous
a year ago
[This review was collected as part of a promotion.] I don’t know how I lived without it but I’m glad I know about this foundation now! First off, what a genius design and application! It’s so easy to apply with the sponge I can avoid using my foundation brush and deal with cleaning it a few times a week. The texture is perfect, it glides so easily on my skin and gives it that glowy look I often need for on-camera work for my beauty videos. Love it love it love it and recommended it to all of my gf friends. Also, I have to mention how fabulously it fills in my tiny wrinkles that disappear as if I used some photoshop. Highly recommend to give it a try especially if value your time during the make up routine!
Originally posted on influenster.com
anabels11
Review1
Votes0
5 out of 5 stars.
Foundation
anabels11
2 years ago
[This review was collected as part of a promotion.] This foundation is so easy to use! I have some very significant sun spots and this foundation help diminish them instantly. The product provides awesome coverage. I used a power after this foundation and blended so well. I definitely recommend this foundation. It will also reduce the appearance of fine lines.
Originally posted on influenster.com
Linnylou
Review1
Votes0
Age65 or over
5 out of 5 stars.
Great Coverage
Linnylou
2 years ago
I’m at the age that I can’t be using foundation’s that cake and create lines so I tried this product and I love it it’s light and does the job!! I highly recommend this procedure
Originally posted on maybelline.com
mellie888
Review1
Votes0
Age18 to 24
1 out of 5 stars.
bad
mellie888
2 years ago
This product is drying and the sponge is unsanitary. The add for this is so stupid and annoying what an awful way to advertise.
No, I do not recommend this product.
Originally posted on maybelline.com
Response from maybelline.com:
2 years ago
Consumer Care Center
Hello there! Thank you for your feedback on the Instant Age Rewind®. We appreciate honest feedback from our customers, whether it's positive or negative. Your input helps us improve our brand and create products that meet the needs and desires of our customers. Your feedback is valuable, and we will certainly share it with our internal team regarding this product. Thank you for taking the time to share your thoughts with us.
Cat7
Wellington. NV
Review1
Votes0
Age65 or over
GenderFemale
SKIN TONE:Light
EYE COLOR:Blue
HAIR COLOUR:Grey
4 out of 5 stars.
Great application
Cat7
2 years ago
I love this product. I did not give it 5 stars because getting it unsealed is extremely difficult and the same for the under eye eraser. Whoever tests your products needs to test for ease of opening. I understand safety concerns but how safe is it if I cannot unseal it to use it?
Originally posted on maybelline.com
Rosie54
Review1
Votes0
Age65 or over
1 out of 5 stars.
NOT GREAT
Rosie54
2 years ago
The worst makeup ever to watery just horrible
This company made some horrible mistakes why are they changing to numbers so you can't get your color you used to use anymore all kinds of things they're doing that I think was very very bad
Originally posted on maybelline.com
Response from maybelline.com:
2 years ago
Consumer Care Center
Hi there! We are sorry to hear that your Instant Age Rewind Eraser Treatment Makeup did not provide you with the results you had hoped for. Your feedback is essential as it helps us improve our products and ensure customer satisfaction. We will be sharing your comments with our team.
lize39
Review1
Votes0
3 out of 5 stars.
Good but not the right shade
lize39
2 years ago
[This review was collected as part of a promotion.] Although consistency was good, this tone oxidized and did not match me well. I think it would work if you were able to test in store. Did not show texture and able to blend well
Originally posted on influenster.com
Response from maybelline.com:
2 years ago
Consumer Care Center
Hello there! We are so glad you got a chance to try our Instant Age Rewind and are sad to hear it was not the right shade for you. As consumers ourselves we completely understand and value your feedback as it serves as a tool to enhance our product and ensure customer satisfaction as a whole. Please rest assured that your comments have been passed along to the rest of our team and hope that you give our other shades a try! XOXO
delsahi
Review1
Votes0
5 out of 5 stars.
Excellent lightweight coverage
delsahi
2 years ago
[This review was collected as part of a promotion.] I recently tried the Madeline Instant Age Foundation in shade 310, and I loved it! I’m not one to typically wear foundation, but it provided excellent coverage and provided a nice base for the rest of my makeup. The formula feels lightweight and comfortable, yet it lasts all day without any touch-ups needed. Plus, the shade 310 matches my skin perfectly, giving me a natural look. This foundation has quickly become my go-to for a flawless complexion. Highly recommend!
Originally posted on influenster.com
Jannai
Review1
Votes0
Age45 to 54
GenderFemale
SKIN TONE:Light Medium
EYE COLOR:Blue
HAIR COLOUR:Blonde
5 out of 5 stars.
Worlds best natural flawless look makeup is back!
Jannai
2 years ago
This was discontinued for years. I have wasted countless money trying so many different foundations that didn't live up to Maybelines Instant Age Rewind. The natural wearing beautiful coverage doesn't look cake, crease wrinkle lines, and looks better as the day goes on! Yay! Thank you for selling this again in 2024!!! Natural Beige is perfect.
Originally posted on maybelline.com
bobbihithere
Review1
Votes0
Age25 to 34
1 out of 5 stars.
Awful
bobbihithere
2 years ago
Worst makeup ever. Cakey thick and cracks. It last about 3 hrs too
Originally posted on maybelline.com
Response from maybelline.com:
2 years ago
Consumer Care Center
Hello bobbihithere! We are so glad you got a chance to try our Instant Age Rewind and are regretful to hear that it did not provide you with the results you were looking for. We value your feedback as it serves as a tool to enhance our product and ensure customer satisfaction as a whole. For a more natural coverage try our Dewy and Smooth Foundation for dry skin that hydrates rough patches leaving skin with a dewy makeup look and naturally luminous finish. Here's a link for more information: https://tinyurl.com/25hyt9vu . We hope you love it as much as we do! XOXO
agc65
Review1
Votes0
Age55 to 64
2 out of 5 stars.
Not happy with new colors
agc65
2 years ago
I am upset that Pure Beige 250 has been discontinued and it was perfect for my skin tone. I like the erasable container and I do not want to use any other liquid brand. in other reviews you recommended another type of your makeup instead of having one the same shade. Why did you change the colors? I guess I will have to try the new makeup on the internet since you have not been accommodating to your existing customers.
Originally posted on maybelline.com
Response from maybelline.com:
2 years ago
Consumer Care Center
Thank you for reaching out about Instant Age Rewind in shade Pure Beige 250. As consumers ourselves, we understand how disappointing it can be when a favorite product or shade is no longer available, especially when a it is as user-friendly as this one. Sincerely, we hope you get a chance to look at our other Instant Age Rewind products on our website and can find a suitable shade match there. Do not forget to use our virtual 'Try on' feature to make sure it is the right shade before you buy. We appreciate your interest and will be sharing your feedback with our product teams. XOXO
9 – 38 of 687 Reviews
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Q: I wish I could get the instant age rewind in fair 110 as it's my perfect shade in the instant age rewind anti aging concealer. Please make a better shade range for this product.
a year ago0 Answers