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FLAUNT THE WING EFFECT

Lashes so lifted and flared, it’s hard to believe they’re real. Get the dramatic winged lash look with the all new Falsies Push Up Angel Mascara.

STROBE ON THE GO

The ultimate highlight! Sculpt with ease and say hello to effortless dimension, dewy looking skin and stunning radiance.

LOADED BOLDS

Step up your lip game with single-stroke colour intensity. Introducing our new Loaded Bolds matte lipsticks in 10 vibrant shades.

MEET BROW PLAY

Ready to up your brow game? Maybelline Brow Play Studio is our first digital brow tool to help you try on, play, and discover your best brows. Upload your photo now!

ALL-DAY SHINE CONTROL

A make-up kit must have! Our powder covers like foundation and controls shine all day. Looks like your skin, only better.

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