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Catwalk-bold colours. Understated neutrals in classic shades. Subtle shimmer, or dark edgy smokes. It's all in the eyes. Get eyeshadow ideas and tutorials to curate your own look. Our eyeshadow primer and palettes give you all the colours to create with formulas that blend and stay true as long as your look is on.
  • Eye Shadow
    • All
    • Benefit
      • Blendable
      • Fast Drying
      • Highlighting
      • Long Wearing
      • Priming
      • Waterproof
    • Brand
      • Expert Wear®
      • Eyestudio®
      • Eyestudio® ColorTattoo®
      • Master Prime®
      • The Blushed Nudes®
      • The Nudes
      • The Rock Nudes™
    • Coverage
      • Full
      • Medium
    • Finish
      • High Shine
      • Illuminating
      • Matte
      • Metallic
      • Natural
      • Pearl
      • Satin
      • Sheer
      • Shimmer
    • Form
      • Cream
      • Liquid
      • Pressed Shadow
      • Stick



A fresh take on a classic eyeshadow palette, these pigmented shades offer endless possibilities.


From subtle shimmers to dark smokey shadows, Maybelline has a complete selection of eyeshadows to create your unique look. Whether you want a bold look with an edgy rock’n roll feel or a more natural eye makeup look, we have the right palette for you. Find the perfect eye makeup for brown eyes, blue eyes or green eyes with our large selection of eyeshadow palettes. For the makeup enthusiasts out there, get easy eye makeup tutorials to curate your own look. Get that intense look by finishing your makeup routine with our long hold liquid eyeliner and our volumizing mascara.

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